In anticipation of his upcoming keynote at the Retail Innovation Conference, award-winning shopper behavioralist Ken Hughes sat down with Retail TouchPoints Editor-In-Chief Debbie Hauss to discuss how retailers can prepare for the new generation of shoppers. In the podcast, Ken touches on:
- The differences in preferences between Gen Z shoppers and the generations before them;
- The value of millennials in the workforce;
- Retail brands that are successfully adapting to the shift in the retail industry; and
- The collaboration between retailers and shoppers on developing products.
Listen to the podcast now!
Ken will discuss these topics at length during his #RIC18 keynote. If you’re interested in hearing more, register now! Act quick – there’s a limited amount of space left!