The 2017 Retail Innovation Conference brought together key innovators and disruptive leaders who shared best practices and predictions for the short- and long-term future of retail.
Executives from Moosejaw, Walmart, Gilt, Fabletics, Walgreens and many more covered the hottest retail topics, including:
- Experiential vs. Transactional Marketing
- Continuity-Based Retail
- Powering CX and Personalization with VoC
- Online Retail Disruption
- Community-Commerce Connection
Industry experts and analysts from Deloitte, IDC, BRP Consulting and others also weighed in on what’s next in retail, with a focus on:
- Retail Innovation Labs
- Artificial Intelligence
- EMV and other Payment Innovations
- Virtual Reality Success Stories
- Learning From Amazon’s Playbook
The influence of digital tools and technology took center stage as a key factor in driving future business success for today’s omnichannel retailers, especially those traditionally rooted in brick-and-mortar. “You cannot handicap your business by not accounting for digitally influenced sales,” noted Wayne Duan, Director of Digital Commerce for Walgreens.
Testing new ideas — quickly and across the entire business — also is a vital component of business success in today’s fast-changing retail environment. “Are you testing ideas from the board room to the stock room?,” queried keynote speaker Bryan Eisenberg in his presentation, titled: Winning With Pages From Amazon’s Playbook.
Click here to access some of the most important takeaways retailers need to have in their arsenal in 2018 and beyond.