Driving Innovation Forward by Uniting People, Process and Technology - Retail Innovation Conference & Expo

Driving Innovation Forward by Uniting People, Process and Technology

May 11
2:30 pm – 3:00 pm CT
Samir Desai
Samir Desai
Abercrombie & Fitch



Retailers are investing in strengthening their digital capabilities to optimize customer experiences, but success hinges on having an integrated, agile and data-driven workforce. Hear from Abercrombie & Fitch’s first Chief Digital and Technology Officer, Samir Desai, as he shares his vision and strategy for creating an internal data citizenship model to further enhance omnichannel experiences. In this session, he will:

  • Discuss how to implement an agile operating model;
  • Address the benefits of empowering all employees across multiple departments to become digital savvy leaders; and
  • Identify strategies to develop strong initiatives through data and analytics.

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