sensory design innovation Archives - Retail Innovation Conference & Expo

Ari Peralta Joins RICE as Sensory Design Innovation Chair

Brands are going beyond creating signature scents and taking a deep dive into sensory design, creating a unified and harmonious experience that works the way we do — with all senses involved. Sensory design happens everywhere and anywhere we feel. Think of the senses as an embodied biological language our brains come pre-equipped with. This […]

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