Retail TouchPoints Archives - Retail Innovation Conference & Expo

Which Brands are Embracing the Art of Window Storytelling?

Bergdorf Goodman inspired New York City shoppers by creating a series of vignettes that spotlighted the power of craftsmanship and different materials, including paper and metal.

They say the eyes are the window to the soul…the same could also be said about, well, windows! Store windows, to be exact. They are one of the first things consumers see as they past by storefronts. They also have the power to tell entertaining, engaging and exciting stories that reflect the brand. During the […]

Meet the RICE Team: Nicole Silberstein

Have you dug into Retail TouchPoints’ hearty library of resources dedicated to the expanding and evolving marketplace space? Have you seen the latest and greatest stories about direct-to-consumer (DTC) brands scaling across digital channels? Or maybe you’ve done a quick site search to see what Amazon, Meta or TikTok are up to? Well, you’ve likely […]

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