Workshop Spotlight: What Should I Do Now Vs. Next? How to Prioritize Your Unified Commerce Capabilities  

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Consumers expect simple, personalized and unified commerce experiences in which they can jump from smartphone to keyboard to register without skipping a beat.   But delivering on the promise of unified commerce is challenging. It requires a deeper understanding of consumers and their buying journeys, channel-less experience design, powerful employee experiences, and activating and enhancing existing […]

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