Bryan Eisenberg: Amazon’s Guide To Success Is An Open Book For All Retailers
Amazon is not Coca-Cola: the e-Commerce giant doesn’t have a “secret formula” that’s kept in a vault. The retailer’s Four Pillars — customer centricity, continuous optimization, a culture of innovation and corporate agility — are “shared by Amazon recruiters,” according to New York Times best-selling author Bryan Eisenberg. His message, delivered as the keynote presentation […]
