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CEO and Founder
Monica + Andy
Monica Royer is the Founder & CEO of Monica + Andy, the children’s and family brand that parents can rely on for the products, resources, and support needed to confidently navigate every stage of raising a family. Inspired by the birth of her daughter, Monica Royer created Monica + Andy in 2014 to provide softer organic fabrics, better-designed clothing and essentials, and a seamless shopping experience for parents. As an advisor to her brother, Andy Dunn, the founder of Bonobos, Monica gained firsthand experience in the potential for direct-to-consumer business models to disrupt an industry. She channeled her passion for high-quality, safe fashion and entrepreneurialism to drive the continued growth and evolution of Monica + Andy. In 2023, the brand collaborated with mass retailer, Walmart, launching its new collection, M+A by Monica + Andy online and into 1100+ stores nationally. As a veteran in the direct-to-consumer and retail space, Monica has been featured on CS Magazine’s “Trendsetters of the Year” list and Crain’s Chicago Business’ “40 Under 40” list. With a young daughter at home, Monica has made it her personal mission to empower other female entrepreneurs and young girls to reach their potential through her podcast, “The Mentor Files,” which will launch its third season in the fall.
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