Matt Kirkpatrick

Matt Kirkpatrick is the Director of Marketing Systems at Total Wine & More, the largest independent retailer of fine wine in the United States, with more than 200 stores. Trained as an engineer at the University of Dayton, Matt has spent the last 15 years in retail technology, developing solutions for critical business priorities. Today, his focus is driving innovation with loyalty, promotions, and personalization for Total Wine Customers.