Elizabeth Donovan

RICE23 - Homepage Speaker - Elizabeth Donovan

Head of Global Ad Revenue, Marriott Media Network

Marriott International

Elizabeth is currently working as the Global Head of Ad Revenue for Marriott International. Leading the new revenue growth plan, marketing strategy, pricing & inventory, sales operations, new product innovation and ad tech solutions for the Marriott Media Network. Prior to joining Marriott, Elizabeth had developed her successful multi-platform sales career at AccuWeather. She managed client direct, agency and programmatic advertising, in addition to data monetization and location-based advertising solutions. YoY she was a top-revenue performer, partnering with the top global brands. She developed and grew new revenue streams for the Pharmaceutical/Health, CPG, Travel and Government/Political verticals. Elizabeth brought the first presidential campaign partner to the company, a revolutionary partnership with a focus on how weather and location – can impact voter turn-out. She spends her free time with her family, traveling, mentoring next-generation professionals and enjoys gardening.Elizabeth Donovan is a seasoned media professional with extensive experience in sales growth, omni-channel consumer journey marketing and tech activation. Proven track record for revenue growth, top performance cross-platform media sales strategy (display, mobile, video, out-of-home, OTT, television, audio, search, social, custom content & editorial sponsorships) Elizabeth is currently working as the Global Head of Ad Revenue for Marriott International. Leading the new revenue growth plan, marketing strategy, pricing & inventory, sales operations, new product innovation and ad tech solutions for the Marriott Media Network. Prior to joining Marriott, Elizabeth had developed her successful multi-platform sales career at AccuWeather. She managed client direct, agency and programmatic advertising, in addition to data monetization and location-based advertising solutions. YoY she was a top-revenue performer, partnering with the top global brands. She developed and grew new revenue streams for the Pharmaceutical/Health, CPG, Travel and Government/Political verticals. Elizabeth brought the first presidential campaign partner to the company, a revolutionary partnership with a focus on how weather and location – can impact voter turn-out. She spends her free time with her family, traveling, mentoring next-generation professionals and enjoys gardening.

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