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Deb Gabor is the author of the bestselling book, Branding is Sex, Get Your Customers Laid and Sell the Hell Out of Anything and founder and CEO of Sol Marketing, a brand strategy consultancy obsessed with solving major business and marketing problems for clients in every industry. Companies throughout the world use Deb’s Brand Values Pyramid, Ideal Customer Archetype, and “Brand Swagger Questions” constructs to gain internal strategic alignment among their teams and articulate their brands to audiences. Deb is also the author of a bestselling business book about branding called Branding is Sex and a frequent contributor and expert commentator in major news outlets such as NPR, FORTUNE, and WSJ.
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