Calvin Lammers - Retail Innovation Conference & Expo

Calvin Lammers

Calvin Lammers

SVP of eCommerce & Digital


TRUFF’s summer 2022 collaboration with Hidden Valley Ranch was one of the hottest product drops of the year and few may be surprised. TRUFF has acquired a loyal fan base thanks to its powerful combination of great products, stellar brand marketing and a strategic commerce strategy that combines DTC, marketplaces and wholesale retail partnerships. Join this session to get an insider’s lessons on customer acquisition and retention from this beloved sauce brand.

Request to be invited to join us for the #RICE23 Masterclasses!

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