Bryan Amaral - Retail Innovation Conference & Expo

Bryan Amaral

Bryan Amaral


Clientricity, LLC

Bryan Amaral is Founder, President, and CEO of Clientricity, LLC a retail and retail technology consultancy focused on next generation omni-channel customer engagement, retail strategy, management consulting and the selection, development & implementation of customer-centric technologies. He is a noted luxury retail authority, visionary entrepreneur and Clienteling, Loyalty/CRM, Mobility, Size/Fit, and Omnichannel Commerce expert with over 30 years of retail and retail technology experience. Working with retail and D2C CXO’s, Amaral leads engagements that help define omni‐channel customer strategy leading to improved store‐level and online processes. He provides subject matter expertise related to CX, clienteling & customer engagement, customer retention & conversion, integration of loyalty/CRM strategies, staff training and real‐time product personalization/ recommendation initiatives. Mr. Amaral regularly speaks on a host of emerging trends including social influencer marketing and livestreaming/video sales engagement. Prior to founding Clientricity, Bryan was CEO of Retaligent Solutions and ImageWare Technologies, and was the VP of Mobile Clienteling and Personalization solutions at Symbol Technologies (Motorola/Zebra). In all his roles, he’s led transformational consulting engagements and designed/implemented next‐generation customer‐focused solutions for global retailers and some of the worlds most iconic brands. As Clientricity’s Principal Consultant, he also advises dozens of innovative retail ISV’s and service providers, ranging from early-stage venture-backed startups to global tech giants. Mr. Amaral is often called upon to provide M&A advisory services to retail-focused PE firms and strategic acquirers. In this time of unprecedented change, Bryan is helping brands pivot with innovative strategies and solutions that address the next phase of retail engagement.

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