Brendan Witcher - Retail Innovation Conference & Expo

Brendan Witcher

Brendan Witcher

VP & Principal Analyst, Digital Business Strategy

Forrester Research

Brendan serves digital business strategy professionals and is an expert on consumer behavior and tech trends in the commerce engagement space. For the past decade, he’s been a globally recognized voice of authority on market developments, strategies, and tactics that define standards for digital excellence. Having written over 150 industry-leading research reports, Brendan is a trusted adviser to over half of the US Fortune 100 companies — including 8 of the top 10 — that sit at the forefront of dealing with digital disruption. He is also sought after regularly for comments and insights by industry media such as Bloomberg, CNBC, CNN, Marketplace, NPR, PBS, The Economist, Time, and The Wall Street Journal.

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