Have you dug into Retail TouchPoints’ hearty library of resources dedicated to the expanding and evolving marketplace space? Have you seen the latest and greatest stories about direct-to-consumer (DTC) brands scaling across digital channels? Or maybe you’ve done a quick site search to see what Amazon, Meta or TikTok are up to? Well, you’ve likely devoured articles from Nicole Silberstein!
The entire Retail TouchPoints editorial team plays a critical role in the development of our agendas, covering key takeaways and even moderating sessions. That’s why we thought it was important to feature them, too, so you could get to know the people behind the content. Read on to learn what makes Nicole tick!
Who are you and what is your current role?
I’m Nicole Silberstein, the Ecommerce Editor at Retail TouchPoints, covering all things digital commerce!
What do you love most about what you do?
I love writing about retail because it covers so many different facets of our world, which means I get to learn and talk about everything from culture and technology to economics and consumer sentiment.
What is your favorite thing to do outside of work?
Easy days with my family when the to-do list has been cleared. The absolute best thing about having kids is being able to do all that kid stuff again – running through sprinklers, dressing up for Halloween, playing Uno — all the things we give up because “we’re too old” until a three-year-old drags us out on the trampoline, and we remember how fun it is to just jump.
What was the last TV show you binged or book you read?
I ripped through “The Bear” on Hulu, which was amazing, and I’m just finishing Philipp Meyer’s The Son, which I haven’t been able to put down.
What brand or retailer are you most loyal to?
I adore thrifting and Goodwill has been a part of my life since I was a kid, but my local Goodwill closed during the pandemic. Luckily around the same time I discovered ThredUP, which has helped fill the void (and my closet). I’m also very loyal to the Gap family of brands — one of my first jobs was at Gap and even though it’s been decades since I worked there, I still have a feeling of investment in the brand.