The Rebag team is hyper-focused on connecting the online and offline data to develop a strong bond with its customer base. During this session, Rebag’s Geronimo Chala will talk through the retailer’s top-down data-based strategies. Attendees will learn how Rebag:
- Drives digital rapport across the enterprise;
- Merges marketing targets with sales targets;
- Shares web analytics with in-store teams; and
- Automates activities within both the marketing and personal cloud.