In a post-pandemic world where retail is a very different place, a once in-a-century event and civil movement together changed the chemical composition of the industry and reshaped the expectations of customers overnight.
This session will uncover the expectations of today’s shoppers and why experiential retail is more important than ever. Also learn about the technologies that are the key to unlock the future of retail, such as:
- The Showfields Magic Wand: This new app provides a contactless way to engage with brands through scanning tags and allows for customers to take an interactive tour of the store to discover and purchase products and artwork;
- Shoppable weekly livestreams with art curations. Weekly curations are hosted by artists and influencers; and
- Live video guided tours of the store; and
- Virtual product demos.