To maximize the value of BNPL, you have to truly understand consumer payment behaviors. Want to know what your shopper really wants from this alternative payment method? Join this session, where we’ll dive into:
• The behaviors and expectations of BNPL users;
• Purchasing patterns and high-growth categories online and in-stores; and
• How BNPL and “embedded payment” impact revenue creation and the overall consumer experience.
Walk away with a better understanding of your consumers and how you can successfully roll out and promote these services, while driving education and understanding of BNPL.
