Designed as a vehicle to bring high-quality makeup service to a wider audience, SheSpoke was founded in 2013 by Stephanie March (best know as Alex Cabot on Law & Order SVU) and celebrity makeup artist Rebecca Perkins. Fast-forward to COVID-19 and 2020, March and Perkins have completely transformed SheSpoke into a digital experience. During this session March and Perkins will share their business mission and how it has been redefined in a digital world. Attendees will find out how SheSpoke is delivering:
- Fully interactive experiences;
- Personalized, customized makeup choices, in partnership with Pantone and other makeup experts; and
- Pop-up events that will supplement the digital offerings.