As social advertising has become an even more powerful acquisition channel, the competition to capture attention has hit an all-time high. Which is why brands need to be where their audiences are — on multiple platforms. But different platforms require different approaches to reach your customers and prospects.
Hear from one of the top fast-fashion brands, Fabletics along with Pinterest and Smartly.io for the secrets to a successful social advertising strategy on Pinterest.
Session attendees will learn about:
- Why Fabletics grew their investment with Pinterest;
- How to overcome challenges, and the lessons learned from this multi-platform approach;
- Tips & tricks for a successful Pinterest strategy;
- Inspired shopping to build competitive advantage; and
- The ways to play full-funnel: inspiration to decision and purchase.
