Boosting Revenue With Live Streaming

October 14
3:00 pm – 3:30 pm ET



Businesses in China have accelerated the implementation of live streaming as a new commerce tool since the pandemic took hold, and it has delivered: Gross Merchandise Value (GMV) generated from online shopping website Taobao’s live streaming activities was 250 billion Chinese Yuan in 2019. U.S. retailers are taking a queue from China and jumping on the live stream bandwagon. Trip.com, for example, saw $8.4 million in revenue selling travel packages through five-hour live stream sessions. Join this session to learn how to boost revenue with live stream tools.

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